The number of social blogging platforms that are available today is very low. Even among the ones which are available, the number of quality platforms can be easily counted using your fingers. Blogymate.com seems to be the best social blogging platform among those available today.
It has got a very clear and uncomplicated system that allows new bloggers to get acquainted with the system as soon as they join it.
It supports personal blogging as well as business blogging. If you want to keep your posts private so that only your friends can see what you have posted, you can very well do that with blogymate. However, if you are looking to find more friends with common interests or if you want more people to read want you have posted, then you can choose to make public blog poss as well.
Those interested in creating a business presence online can also use Blogymate to good effect.